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Business Booster Listing

Rate: $75/year + HST  

  • Featured Business Listing with photos & detailed description, in multiple categories as applicable
  • Events included in calendar
  • Special Offers promotion (discounts, sales .. )

Options included:

  • Accommodation Availability calendar that synchs with AirBB, VRBO …
  • Featured in Shopping Showcase
  • Display a Social Media feed in your listing
  • Reduced rate ($50) to list additional businesses
  • Get started today

Free Business Listing

Events Guide Newsletter Advertising

The monthly Event Guide Newsletter reaches 16,000 +/-, via email broadcast and online.

  • Rates: half-size ad $40 per issue (member* rate is $30)
    full-size ad $80 (member* rate is $60)
  • Newsletter Giveaways are considered in lieu
  • See specs and details

Banner Ad

  • Rate: $45/ 3 months
  • Featured at top of tag pages
  • Size: standard leaderboard 728 pixels wide x 90 tall
  • Ideal for promoting your events
  • Limited availability.  Contact us to reserve your space.

Featured Getaway Package

Sorry, this package is currently sold out.

  • Rate: $45 for 3 months or $160 / year (a year’s subscription includes a Business Booster package)
  • Featured in Places to Stay and monthly Newsletter
  • Available only to Business Booster members
  • Limited availability.  Contact us to reserve your space.

Merrill Inn quote

Jeanette Arsenault quote

Festival Players quote

Baxter Arts Centre quote

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Non-profit organizations in Prince Edward County can post events and business directory listings at no charge.  Please direct questions, corrections, or advertising to .. 

Anne VanVlackAnne VanVlack, Chief Explorer & Website Curator
Certified Marketing Consultant
(613) 476-7832
[email protected]

 

visitor locationsPEC.on.ca / Prince-edward-county.com / VisitTheCounty.ca CONNECTS local businesses with visitors who are actively engaged, looking for things to do, and places to dine, shop and stay. The site also is popular as a resource for local residents, and those looking to relocate to The County.

The Guide to Prince Edward County website has provided exceptional value to Prince Edward County businesses, winning accolades and awards and putting The County ‘on the map’ as Eastern Ontario’s premier tourism destination.

Distribution: prince-edward-county.com  reaches …
713,292 visitor sessions/year  (based on 2019 Google Analytics traffic reports)
16,000 +/- monthly newsletter subscribers
4,142+ Facebook followers

Audience: Visitors are those seeking travel information, and regional residents.

  • Geographics:  The traffic is primarily from Canada, focusing on a regional audience in southern Ontario. 11% of visitors are from Quebec.
  • Language: 5.65% of visitors are Francophones
  • Mobile phone use: Mobile phone users continue to increase (47% desktop; 38% mobile; 15% tablet). The  site not only functions as a trip-planning resource, it’s  also used while visitors are on location.

Value to advertisers: Alexa.com ranks prince-edward-county.com as one of the most popular regional sites (based on traffic volume). Top ranked sites are not only able to attract new users but also have quality content that is able to keep people on site.

I KNOW that your website is the best exposure for everything so we make sure to get the Baxter Arts Centre programs listed there, and many thanks. peta hall, program coordinator

Peak web traffic

Web traffic peaks during the summer months, with visits reaching as high as 5,000 per day!

 

Getaway Packages / Tours include:

  • listings are featured in the Places to Stay category (approx. 3,480 +/- visits per month)
  • featured in monthly Newsletter (approx. 16,000 +/- views per month)

Rate: $45 / 3 months, or $160/year
available only to Business Booster subscribers.

Reserve early, space is limited.


Getaway Package Ideas

Today’s travelers are seeking experiences and packages.  Packages don’t have to be complicated.  They can be as simple as offering discount vouchers from local shops and merchants that are handed to the visitor when they check in to their B&B, Inn or campground, or a romance package that includes a bottle of local wine and locally made cheese awaiting them in their room, a round of golf, tickets to a play or dinner at a local restaurant.

Here are some idea starters below.

Where to promote your Packages:

  • Getaway Packages:  A featured getaway page in the prince-edward-county.com site – packages are also featured on the Home Page & in the monthly newsletter.   Only $15/month (offer applicable only to Premium Listing subscribers.) Availability is limited.
  • Special Offers:  Special Offers on this site are free for members.  It’s a great way to increase your exposure.
  • Great Waterway:  Be sure to submit your packages free to The Great Waterway thegreatwaterway.com

Package Ideas:

Offer special rates or packages during low seasons and mid-weeks.  A sample mid-week package could be reduced rates, or additional value such as “Book 2 nights during mid-week, enjoy the 3rd night FREE.”

Themes: Consider creating a package around an event or holiday ie. Valentines. Each month the PEC newsletter features the main holiday/s or event/s for the month.  This is a great opportunity for you to jump on board with those themes.  Members receive a monthly email with updates about the upcoming newsletter theme etc.

Below are ideas to include with your theme package.

Wine & Culinary

food-wineHave a passion for exceptional food and drink?  Our enticing getaway packages offer the best of Prince Edward County’s bounty, with food and wine adventures for every taste and palette.  Share the secrets of acclaimed chefs and award winning wine makers as they work their magic using the freshest seasonal local ingredients to delight your senses and satisfy your inner epicurean oenophile.

Package Ideas:  Taste Trail guide & Wine tasting coupons.  Restaurant coupons.  Tickets for culinary and wine events.  Romantic getaway package that includes a bottle of local bubbly and chocolates.  Arrange a guided wine tasting tour. Add a gourmet picnic lunch to any package.  Arrange a cooking class. Include a package or book of local recipes.  The Garden County – brochures & maps to farm markets & local food producers. Create a package around a food or wine event such as Countylicious.

Arts and Culture

artHave a taste for theatre, art and music?  Prince Edward County is home to many accomplished artists and artisans and presents world class theatre and music festivals throughout The County in venues as varied as in a Loyalist barn and a Victorian opera house.   Experience County Culture your way – stay in a charming country inn, a luxurious B&B, a beachfront cottage or camping in our world famous sand dunes!  Build your own package to include gallery tours, music festivals, dinner and accommodation.

Package Ideas:  Brochures for Art Tours.   Arts Trail Guide. Tickets for music festivals and theatre. Live music at wineries and parks. Tickets for art shows and antique sales.   Create a package around an art & culture event.

Shopping & Girlfriend Getaways

shoppingEveryone loves to shop and Prince Edward County is a shopper’s paradise.  From delightful boutiques to farm stands found in all corners of the island, from  modern galleries to curios in the shed, you will find unique, often hand-crafted gifts and the most sought after designer labels and cheerful, welcoming retailers to help you with your purchase.

Package Ideas: Include maps, special discounts, accommodation and dining options.  Girls Getaway Weekends.   Antique shopping adventures (antique show tickets, antique shop map.)  Spas & wellness options.

Outdoor Adventures

sportsWhether your ideal outdoor adventure is kayaking down a tranquil river or flying a kite on our miles of sandy beach, hiking a challenging trail along a picturesque ridge, or enjoying the vista from a golf cart, the list of outdoor adventures is endless.  Customized outdoor packages can include cycling, fishing, birding, horseback riding and more.

Package Ideas:  Beach pass. Accommodation and meal options for couples and for families traveling with children.  Bird watching (birdbanding, spring birding festival, educational tours, guided tours.)  Parks, Trails & Picnic areas information. Resources for travelers with pets.  Arrange a guided nature tour.  Cycling – arrange a bicycle rental, provide cycling maps, provide cycling facilities, join Welcome Cyclists Network.  Watersports for the entire family.   A sailing or fishing charter.  Canoeing and kayaking info, rentals or a guided tour. Geocaching (real-world outdoor treasure-hunting game) – great activity for all ages. Youth activities (parks, teen programs, rock n roll music camp, hockey camp, guitar camp …)  Fun stuff for kids to do (mini-golf, splash parks, Bird House City, parks, activity pads …) Golf packages.  Cross-country skiing and winter activities – a packed lunch, maps & info. Create a package around an event such as the Walleye World Fishing Tournament, Dragon Boat Festival, The County Marathon.

History & Heritage

historyPrince Edward County is a mecca of naturally, historically and scientifically significant activities and festivities that include wildlife sanctuaries and wetlands, the world’s largest freshwater sand dunes, nature reserves, historic sites and monuments and designated heritage buildings. Follow the early career of Sir John A. MacDonald, tour an authentic Loyalist village home or learn about the rich marine heritage of Prince Edward County.

Package Ideas: Package options could include educational, recreational and just for fun options and are perfect for family getaways.  Walking tours, museums (including Ameliasburgh Historical Museum & Pioneer Village), Loyalist Parkway scenic route, genealogical research, The White Chapel or Mariners Marine Museum annual services, Murray Canal … Create a package around a history event such as Pioneer Days.


Do you have other suggestions or questions?  Contact Anne VanVlack 476.6732 [email protected]

 

Fill up your vacancies – let visitors know that you have availability.

  • The availability chart is FREE for Business Booster members.
  • Visitors can scan quickly for all places with availability on their desired travel dates.
  • An availability chart will help to fill up your mid-weeks and slow periods, and will keep more visitors in The County.
  • Availability can be blocked in weekly periods.
  • prince-edward-county.com  reaches 55,000 visits/month.  Alexa.com ranks it as the most popular regional site (based on traffic volume).
  • You are in control.  This is NOT a booking engine. Guests will link to your website to make reservations.
  • There is also a (free) option to have an individual calendar for your own website.
  • You won’t need to update multiple calendars.  This calendar synchronizes with BBCanada.com, Airbnb, VRBO, FlipKey (by TripAdvisor), Booking.com, HomeAway, CanadaStays.com and AvailabilityCalendar.com. Other systems are currently being researched for compatibility.
  • Keep it simple.  One listing per business please, to keep the chart uncluttered and displayed on one page.
  • Contact Anne VanVlack at [email protected] for details, or to provide input.

How to get listed on this chart …

If you don’t have an online calendar, or your system isn’t compatible:

  • Contact [email protected] for a FREE calendar which can be displayed on your own website and also displays in this availability chart.

The PEC calendar is compatible with other systems using the standard iCal for online calendar management.

Instructions for HomeAway.com and VRBO.com calendars:

  1. Login to your homeaway or vrbo account.
  2. Go to the My Tools section of your account and click Calendar.
  3. Scroll down and click Export Calendar Data.
  4. Copy the  URL provided.
    Your calendar URL should look similar to this: http://www.homeaway.com/calendar/XXXXXXXXXXXXXXXXXXXXX/XXXXXX.ics
  5. Email the link to [email protected]

Instructions for AirBnB.com calendars: 

  1. Login to your airbnb account.
  2. In the top left side of the screen use the drop-down to select Your listings.
  3. Click view calendar.
  4. Scroll down and click to Show sync and export settings.
  5. Scroll down to the Export Calendar section and copy the URL provided.
    Your calendar ics URL should look similar to this:
    http://www.airbnb.com/calendar/ical/######.ics?s=XXXXXXXXXXXXXXXXXXXXXXXX
  6. Email the link to [email protected]

Instructions for BBCanada.com calendars:

  1. Any owner (who has the channel manager) can send a request to Karyann Toth [email protected] to activate an ICal.
    Note: the channel manager is an additional paid option at BBCanada.com for 99$ yearly.
  2. Email the link to [email protected]
  3. Alternatively, request a FREE calendar on this sytem.

Instructions for CanadaStays.com calendars:

  1. Go to “Reservation System” (looks like  a calendar icon on the right of your top navigation.)
  2. Click on “Calendar Import/Export” at the bottom of your Calendar.
  3. In the “Export Calendar” section, select the property which you would like to connect.
  4. Export all reservations” – choose this ical to export. Once selected, use the “right click” of your mouse to “copy link address”.
  5. Email the link to [email protected]
  1. Login to your flipkey account.
  2. Click the Listings tab.
  3. Hover your mouse over the property you want to retrieve the calendar location for then click Update Calendar.
  4. Click Sync with other calendars tab and scroll to the bottom of the page.
  5. In the Export FlipKey calendar section, you will find your unique link. Copy the url provided.
  6. Email the link to [email protected]

Instructions for Booking.com calendars:

  1. Log on to your account.
  2. Click on the ‘Rates & Availability’ tab.
  3. Click on the property name.
  4. Under ‘Export calendars’, click on ‘Copy link’
  5. Email the link to [email protected]

Instructions for AvailabilityCalendar.com calendars:

  1. Log on to your account.
  2. Click on the Calendar tab.
  3. Click on Options, click on Synch.
  4. Copy the link and email it to [email protected]

PEC Accommodation Categories

The following definitions have been developed as a guide to the terminology used by the Prince-Edward-County.com tourism website to distinguish the various kinds of properties that are prevalent today. These definitions were developed with assistance from a local ad-hoc accommodation group.

Bed and Breakfast (B&B)
A lodging establishment that also functions as a residence for the owner-hosts. Breakfast is served to overnight guests. Bathrooms can be private or shared (with other guests or with the family in smaller establishments) or en-suite (where the ablutions are directly accessed from the guest bedroom).

Country Inn
This kind of lodging property has all the characteristics of a B&B Inn, but serves an evening meal in addition to breakfast. Some country inns serve dinner to overnight guests only, and the cost of dinner and breakfast is generally included in the room rate (called the Modified American Plan). A country inn with a “full-service restaurant” serves meals to the general public.

Vacation Home
A private home available for rentals. Many operate for a limited season. Some vacation homes may be represented by a reservation service organization (RSO).

Suite
A Suite is a lodging unit that is part of a larger residence, in which the bedroom and bathroom are separate from the living area and a kitchenette is often included. Often a suite has a private entrance.

Private Cottage
A privately-owned recreation property, often operating for a limited season. Some private cottages may be represented by a reservation service organization (RSO).

Cottage Resort
A commercial recreation property that contains several lodging properties, and is represented by a reservation service organization (RSO). Cottage Resorts are inspected and must comply with local and provincial licensing requirements.

Motel
A commercial establishment that provides lodging for motorists in rooms usually having direct access to an open parking area. Also called motor court, motor lodge.

Hotel
A commercial establishment providing lodging, meals, and other guest services. In general, to be called a hotel, an establishment must have a minimum of six letting bedrooms, at least three of which must have attached (ensuite) private bathroom facilities.

Statistics: 142 Categories 13 Locations 1720 Resources
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